In addition to including meta tags on your web pages, one of the most effective traffic generation techniques is to include one of your main keywords in the page title tags. If you have a website with multiple pages, you should do this for all the pages on your website. Including the main keywords in your title is known to be one of the best traffic techniques that help improve website ranking in search engines.
The title tag is different from a meta tag. Whatever is in the title tag will display at the top of the page when the page is displayed in a browser, while the content of the meta tags, located within the header tags, is not visible to visitors. when they view your web pages. However, this does not imply that the content located in the meta tags is less important. It is just as important, if not more important, than the content of the title tag. Search engines are known to look for any relevant content in both the title and meta tags.
Also, the actual text you use in the title tag is one of the most important factors in generating traffic, as it influences how a search engine may decide to rank your web page. All major web crawlers use the text of the title tag and / or the meta tag as the main description of the lists of pages and websites.
When search engines crawl any website, they will select the title and then the content of the pages that the title refers to. Therefore, it is vitally important that every page on your website is optimized for search engines. This means that not only should your web titles be keyword-rich, but they should also be relevant to the content on your pages. For example, if the title of your web pages is “Traffic Generation Techniques”, the content of the web pages should be mainly about “Traffic Generation Techniques” and not about anything else.
This can be easily done by ensuring that there is sufficient reference to the page title keyword in the content of the web pages. It is generally accepted that the keyword density in page content should be approximately two to three percent, up to a maximum of five percent of the text on web pages. Anything above this can be viewed as spam by search engines and can result in an unfavorable ranking by search engines. Doing it this way will help improve the ranking of your website and will also increase the traffic to it.
It is important to capture all the keywords and phrases you need for each product, service, or information page. The best way to determine the most relevant keywords is to conduct keyword research using any of the tools available on the Internet. The unique combination of these words, phrases, and content will attract customers using different search engine terms and techniques.
One of the most common mistakes found on some websites is placing your business name at the top of every page. This is counterproductive in the generation of traffic, because the navigators do not write the name of the companies when they look for products and / or services. Most of them don’t even bother to know your business name until after they’ve looked at your site and decided that a book is worth bookmarking.
To rank higher in search engines and drive traffic to your site, you need to place your keywords at the top of your web pages: on the title line, between meta tags, and elsewhere in the body of your websites. . Doing it any other way will definitely be a waste of valuable time, money, and space on your website.