The solution is internet marketing. For commercial real estate developers, marketing should focus on search engine optimization (SEO). More potential buyers and renters than ever are using search engines to find viable properties. That means there is no better place to position your real estate development company.
Profitable Online Marketing
One of the advantages of online marketing is that it allows you to avoid the high cost of conventional advertising. Promoting your properties on billboards, magazines, and direct mail is expensive. Worse yet, their ads, signs, banner ads, and other marketing collateral are often ignored.
When you need to find buyers or tenants for commercial property, being able to connect with interested prospects is critical. This is the main challenge for all commercial real estate developers. Traditionally, marketing has focused on a shotgun approach that generates few qualified leads. Search Engine Optimization for a honed strategy that precisely targets willing buyers and renters.
How SEO works for commercial real estate developers
Search engine optimization and internet marketing is a multi-pronged approach to drive potential customers to your doorstep online. Our team of search engine optimization specialists will design an SEO campaign that will position your website within the first listings of Google, Yahoo and Bing. As a result, you’ll enjoy valuable exposure to a targeted and motivated audience.
We’ll craft engaging SEO copywriting that connects with potential buyers and tenants while attending to the ranking formulas used by search engines. We will also build high-quality inbound links to your real estate development website. And because SEO for commercial real estate developers relies heavily on identifying the right keyword phrases, we’ll also provide extensive keyword research.
Internet marketing provides a competitive advantage
Surprisingly, search engine optimization is largely ignored by most commercial real estate developers. Marketing focuses on high-cost, low-impact advertising such as signage and print promotions. This gives your real estate development company a significant competitive advantage. SEO and online marketing for commercial real estate developers gets your website in front of your best prospects at the precise moment they are searching for your properties. The quality of leads you will attract will be higher. So will their close ratio.
Search Engine Optimization for Developers
Our team of optimization experts have spent the last 10 years creating high-performing SEO campaigns for our clients. In that time, we have produced a proven track record of success in a wide range of industries. The search marketing authority “Top SEOs” recently awarded us their “Best In Search” award for our achievements in the field of SEO.
We would like to dedicate our experience in online marketing to your real estate development company. Because we are committed to your success, we will be closing our doors to all other developers in your area. Once we start building your optimization campaign, you’ll be able to track your website’s progress across Google, Yahoo, and Bing by accessing monthly online reports.
When you’re ready to outrank other commercial real estate developers in the search engines, contact us. We’ll give you the competitive edge you need to thrive in your market.